She Breaks Barriers

A campaign ABOUT THE barriers facing women in sports
Despite decades of hard-won progress for women’s sports, the truth remains that girls are dropping out of sports at 1.5x the rate of boys. By age 17, 51% of girls will have quit sports. 

We worked with adidas Women to create a launch film and campaign about the barriers that are keeping girls and women from sport, and the women who are already hard at work to tear down those barriers. 
Client: adidas
Role: Art Director & Designer
Agency: Kamp Grizzly
Creative Team: Tally Gunstone, Deb Lee, Brittany Gendron, Carly WilliamsoN